digital marketing strategy for climate-focused companies
driven by purpose, grounded in experience
I’m Tzu-Wei Wu, a digital marketing strategist. With two decades of client-side experience, I started Gudespeed to work independently to support startups, corporations, and NGOs building solutions for a more sustainable world. From climate action and environmental policy to resource efficiency, I help sustainability-focused teams craft strategic digital marketing plans that cut through complexity and drive long-term impact.
Whether you’re launching a bold new initiative or scaling what already works, I offer freelance and fractional support rooted in strategy to get your mission the momentum it deserves.
01.
blog
my thinking
- June 20, 2025
The Mid-Year Reality Check, Are Things Getting Better in 2025?
And just like that, we’re halfway through 2025. Blink,...
- August 16, 2023
Mission Economy: A Blueprint for a Sustainable Future
Mazzucato’s Mission Economy offers a compelling vision for a...
- August 15, 2023
A Critical Review of How the World Really Works by Vaclav Smil
I would this found after seeing it on Bill...
02.
news
what's going on in the climate space
- The overlooked climate solution making headway at COP28: Doing more with less
- At COP28, world leaders turn a belated spotlight on human hea
- The link between climate change and a spate of rare disease outbreaks in 2023
- Google’s new geothermal energy project is up and running
- Abu Dhabi’s ADNOC begins work on new carbon capture and storage project